The Association of American Publishers recently released its latest data on the sales of college/higher education textbooks:
Higher Education publishing sales dropped 2.1 percent for the month ($-54.2 million) but increased 18.3 percent for the year. Finally, the K-12 El-Hi (elementary/high school) category posted total net sales of $123.8 million, down 12.4 percent from March 2009, and year-to-date sales were $320.4 million, an 11.9 percent increase.
And of related interest for academic types:
Sales of University Press Hardcover books reflected an 8.9 percent increase in March with sales of $4.8 million; sales decreased by 1.5 percent for the year. University Press Paperback sales posted a gain of 13.3 percent for the month with sales totaling $2.7 million; sales were down 2.7 percent for the year. Sales in the Professional and Scholarly category rose by 27.3 percent in March ($48.0 million) and were up by 14.3 percent for the year.
The sales figures for college textbooks are quite strong and mean good opportunities for textbook supplement authors.
I know my plate’s full right now. I hope yours is too.
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